AI in design.

Most teams see the value of AI but never make it part of how they actually work. We build the AI workflows that turn it from a side experiment into how design, frontend and content get shipped every day.

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Pillars
01

Three places where AI actually moves the needle.
 

AI is everywhere, but only useful where it removes friction in real work. We focus on the three areas where it produces compounding gains: how interfaces are designed, how frontend gets built, and how content gets written and maintained.

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AI in Design

Figma AI, prompt-driven exploration, automated design tokens, faster iteration cycles. We set up the tools and habits so your designers, or non-designers, move from idea to working screen in hours, not days.

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AI in Code

Cursor, v0, Claude Code and Figma-to-code workflows. We help your frontend team ship UI at production quality with AI as a real collaborator, not a toy. Less hand-coding boilerplate, more shipping features.

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AI in Content

Copy, microcopy, content systems, multilingual flows. AI-assisted writing tied to your tone of voice, plugged into your CMS. Your team produces five times more content without dropping quality.

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The process
02

Built for teams that see the value but can’t operationalize it.

AI tools are easy to start with and hard to make stick. We solve the second part.

01

Real workflows, not demos

We don’t sell AI, we install it. Cursor, Figma AI, ChatGPT for content, Claude for code, all wired into your stack and your way of working.

02

Senior, not outsourced

Direct work, no agency layers, no juniors. Senior UX with design system experience at scale. Fluent in Dutch and English.

03

Fixed scope, fixed price

Every engagement has a clear scope and a fixed price. AI Intake, AI Setup, optional Retainer. No hourly billing, no surprise invoices.

04

Ship in weeks, not quarters

AI Intake within a week. AI Setup live in 2 to 4 weeks. No long discovery phase, no committee, no fluff.

05

Production quality by default

Design system, code patterns, content guidelines. Built so quality holds after we leave and your team keeps shipping.

06

Your team owns it

Pay per setup, not per month. Add a Retainer only if the work shows up. You’re never trapped in a contract you don’t use.

How we work
03

Three ways to get AI working for your team.
 

Start with an AI Intake to look at your current process together. Move to the AI Setup to build the workflow. Add a Retainer if you want us to stick around.

Who is this for?
Teams that see the value of AI but haven’t made it part of their daily process. Founders, product owners, design leads and CTOs ready to move from experiment to production.

AI SETUP

Our core engagement. We install the AI workflows in design, code or content (or all three), tailored to your stack and your team.

AI Setup

Live in 2 to 4 weeks. Fixed scope, fixed price.

✓ AI Intake to map your current process
✓ AI in Design (Figma AI, prompt-driven exploration)
✓ AI in Code (Cursor, v0, Claude Code, Figma-to-code)
✓ AI in Content (copy systems, multilingual flows)
✓ Senior UX, working directly with you
✓ Tailored to your stack and team
✓ Optional Retainer for ongoing support

Book a call
FAQ
04

Common questions
 

We don’t have a dev team. Can you still help us?

Yes. The three pillars work independently. Many teams start with AI in Design or AI in Content first because the impact is immediate. Code is great when you have devs, but it’s not a prerequisite.

How does the AI Setup work in practice?

We start with an AI Intake. Together we walk through how your team works today and where AI can take work off your plate. Then we build the workflow in 2 to 4 weeks: tooling, prompts, components, guidelines. Your team works with us during the build, so by the time we leave they own it.

Who actually does the work?

BOLD700 works direct, no agency layers, no juniors. Senior UX with design system experience at scale. Fluent in Dutch and English. You talk to the person doing the work.

We’ve already tried AI tools and got nowhere. Why would this be different?

Because trying tools is not the same as installing workflows. Most teams stall because there’s no shared way to use AI, no ownership, no feedback loop. We don’t hand you a Notion page with prompts. We integrate AI into the actual files, repos and CMS your team uses every day.